About

With roots in the Overton cosmetics family, the founders often say it feels natural — like it's in their DNA.

It began with a simple moment: a grandmother asked her granddaughter what she wanted to do with her life, and the answer was that she wouldn't mind selling lip gloss. At the time she was going through trials and tribulations, and the goal was simply to help her find something positive to focus on. That moment became the beginning of Thee Rich Girls.

The brand started during COVID without knowing exactly where it would lead — just belief in the idea and in each other. What began as something small grew into something meaningful, and naturally became a family journey shaped by creativity, support and a shared vision.

Thee Rich Girls is more than a brand. It's a lifestyle rooted in being rich in spirit. Luxury is not about a price tag — it's an experience, and it's about showing another young girl that her dreams can come true.